@import url('https://fonts.googleapis.com/css2?family=Montserrat:wght@300;400;500;600;700;800;900&family=Open+Sans:wght@300;400;600;700&display=swap');

:root {
  --red: #c0392b;
  --red-dark: #a93226;
  --black: #111111;
  --dark: #1c1c1c;
  --dark2: #232323;
  --dark3: #2a2a2a;
  --border: rgba(255,255,255,0.09);
  --text: #cccccc;
  --muted: #888888;
  --white: #ffffff;
}

*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }

html { scroll-behavior: smooth; }

body {
  background: var(--black);
  color: var(--text);
  font-family: 'Open Sans', sans-serif;
  font-size: 15px;
  line-height: 1.7;
}

img { max-width: 100%; display: block; }
a { color: inherit; text-decoration: none; }

/* ── NAV ── */
.site-nav {
  position: fixed;
  top: 0;
  left: 0;
  right: 0;
  z-index: 100;
  background: transparent;
  border-bottom: 1px solid transparent;
  padding: 0 48px;
  height: 96px;
  display: flex;
  align-items: center;
  justify-content: space-between;
  transition: background .3s ease, border-color .3s ease, height .3s ease;
}

.site-nav.scrolled {
  background: rgba(15,15,15,0.97);
  border-bottom-color: rgba(255,255,255,.07);
  height: 76px;
  backdrop-filter: blur(10px);
}

.nav-logo img {
  height: 80px;
  transition: height .3s ease;
}

.site-nav.scrolled .nav-logo img {
  height: 60px;
}

.nav-links {
  display: flex;
  align-items: center;
  gap: 2px;
}

.nav-links a {
  font-family: 'Montserrat', sans-serif;
  font-size: 9.5px;
  font-weight: 600;
  letter-spacing: .12em;
  text-transform: uppercase;
  color: rgba(255,255,255,.65);
  padding: 6px 12px;
  transition: color .15s;
}

.nav-links a:hover,
.nav-links a.active { color: #fff; }

.nav-links a.nav-cta {
  background: var(--red);
  color: #fff;
  margin-left: 8px;
  padding: 7px 16px;
}
.nav-links a.nav-cta:hover { background: var(--red-dark); }

.nav-hamburger { display: none; }

/* ── HERO WITH VIDEO (homepage) ── */
.hero {
  position: relative;
  height: 100vh;
  min-height: 600px;
  display: flex;
  align-items: center;
  justify-content: center;
  text-align: center;
  overflow: hidden;
}

.hero-video-wrap {
  position: absolute;
  inset: 0;
  overflow: hidden;
  pointer-events: none;
}

.hero-video-wrap iframe,
.hero-video-wrap video {
  position: absolute;
  top: 50%;
  left: 50%;
  width: 177.78vh;
  height: 100vh;
  min-width: 100%;
  min-height: 56.25vw;
  transform: translate(-50%, -50%);
  object-fit: cover;
}

.hero-overlay {
  position: absolute; inset: 0;
  background: rgba(10,10,10,.58);
}

.hero-content {
  position: relative;
  z-index: 2;
  padding: 0 20px;
}

.hero-content h1 {
  font-family: 'Montserrat', sans-serif;
  font-size: clamp(28px, 4vw, 52px);
  font-weight: 900;
  line-height: .9;
  color: #fff;
  text-transform: uppercase;
  letter-spacing: -.01em;
  margin-bottom: 18px;
}

.hero-content h3 {
  font-family: 'Montserrat', sans-serif;
  font-size: clamp(11px, 1.5vw, 14px);
  font-weight: 400;
  letter-spacing: .28em;
  text-transform: uppercase;
  color: rgba(255,255,255,.55);
  margin-bottom: 36px;
}

/* ── TIMELAPSE VIDEO SECTION ── */
.video-section {
  background: var(--black);
  padding: 72px 56px;
}

.video-section h2 {
  font-family: 'Montserrat', sans-serif;
  font-size: clamp(22px, 3vw, 30px);
  font-weight: 700;
  color: #fff;
  margin-bottom: 10px;
}

.video-section p {
  font-size: 16px;
  color: #aaa;
  max-width: 640px;
  margin-bottom: 28px;
  line-height: 1.75;
}

.video-wrap {
  position: relative;
  padding-bottom: 56.25%;
  height: 0;
  overflow: hidden;
  border: 1px solid var(--border);
}

.video-wrap iframe,
.video-wrap video {
  position: absolute;
  top: 0; left: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
}

/* ── BUTTONS ── */
.btn {
  display: inline-block;
  font-family: 'Montserrat', sans-serif;
  font-size: 10px;
  font-weight: 700;
  letter-spacing: .2em;
  text-transform: uppercase;
  padding: 14px 38px;
  background: var(--red);
  color: #fff;
  transition: background .15s;
  cursor: pointer;
  border: none;
}
.btn:hover { background: var(--red-dark); }

.btn-outline {
  background: transparent;
  border: 1.5px solid rgba(255,255,255,.4);
  color: #fff;
  margin-left: 12px;
}
.btn-outline:hover { border-color: #fff; background: transparent; }

/* ── PAGE HEADER (inner pages) ── */
.page-header {
  position: relative;
  height: 320px;
  display: flex;
  align-items: flex-end;
  overflow: hidden;
}

.page-header-bg {
  position: absolute; inset: 0;
  background-size: cover;
  background-position: center;
  filter: brightness(.22);
}

.page-header-overlay {
  position: absolute; inset: 0;
  background: linear-gradient(to top, rgba(17,17,17,.95) 0%, transparent 60%);
}

.page-header-content {
  position: relative;
  z-index: 2;
  padding: 0 56px 40px;
  width: 100%;
}

.page-header-content h1 {
  font-family: 'Montserrat', sans-serif;
  font-size: clamp(24px, 3.5vw, 44px);
  font-weight: 900;
  color: #fff;
  text-transform: uppercase;
  line-height: 1;
}

/* ── SECTION BASE ── */
.section { padding: 72px 56px; }
.section-sm { padding: 48px 56px; }
.section-center { text-align: center; }

.section-title {
  font-family: 'Montserrat', sans-serif;
  font-size: clamp(18px, 2.2vw, 26px);
  font-weight: 700;
  color: #fff;
  margin-bottom: 16px;
}

.section-title strong { color: var(--red); font-style: italic; }

.section-sub {
  font-size: 14px;
  color: var(--muted);
  max-width: 640px;
  margin: 0 auto 40px;
  line-height: 1.75;
}

.red-bar {
  width: 36px;
  height: 3px;
  background: var(--red);
  margin-bottom: 18px;
}

/* ── SPLIT SECTIONS (homepage) ── */
.split-block {
  display: grid;
  grid-template-columns: 1fr 1fr;
  min-height: 420px;
}

.split-block.reverse .split-img { order: 2; }
.split-block.reverse .split-text { order: 1; }

.split-img {
  background-size: cover;
  background-position: center;
  min-height: 360px;
}

.split-text {
  padding: 60px 56px;
  display: flex;
  flex-direction: column;
  justify-content: center;
  background: var(--dark);
}

.split-text h2 {
  font-family: 'Montserrat', sans-serif;
  font-size: clamp(20px, 2.5vw, 28px);
  font-weight: 700;
  color: #fff;
  margin-bottom: 16px;
}

.split-text p {
  font-size: 14px;
  line-height: 1.85;
  color: var(--text);
  margin-bottom: 28px;
}

.split-text .btn { align-self: flex-start; }

/* ── ADVANTAGES ── */
.advantages-section {
  background: var(--dark);
  padding: 72px 56px;
  text-align: center;
}

.advantages-section h2 {
  font-family: 'Montserrat', sans-serif;
  font-size: 28px;
  font-weight: 700;
  color: #fff;
  margin-bottom: 10px;
}

.adv-subtitle {
  font-size: 13px;
  color: var(--muted);
  margin-bottom: 44px;
}

.advantages-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1px;
  background: rgba(255,255,255,.06);
  max-width: 1000px;
  margin: 0 auto;
  text-align: left;
}

.adv-item {
  background: var(--dark2);
  padding: 32px 26px;
  position: relative;
  overflow: hidden;
  transition: background .2s;
}

.adv-item:hover { background: #2b2b2b; }

.adv-item::after {
  content: '';
  position: absolute;
  bottom: 0; left: 0; right: 0;
  height: 2px;
  background: var(--red);
  transform: scaleX(0);
  transform-origin: left;
  transition: transform .25s;
}

.adv-item:hover::after { transform: scaleX(1); }

.adv-num {
  font-family: 'Montserrat', sans-serif;
  font-size: 52px;
  font-weight: 900;
  color: rgba(192,57,43,.45);
  line-height: 1;
  margin-bottom: 10px;
  letter-spacing: -.02em;
}

.adv-item h4 {
  font-family: 'Montserrat', sans-serif;
  font-size: 11px;
  font-weight: 700;
  letter-spacing: .1em;
  text-transform: uppercase;
  color: #fff;
  margin-bottom: 9px;
  line-height: 1.4;
}

.adv-item p {
  font-size: 14px;
  color: #aaa;
  line-height: 1.75;
}

/* ── FOOTER ── */
.site-footer {
  background: #0d0d0d;
  border-top: 1px solid var(--border);
  padding: 48px 56px 24px;
}

.footer-grid {
  display: grid;
  grid-template-columns: 2fr 1fr 1fr 1fr;
  gap: 36px;
  margin-bottom: 36px;
}

.footer-brand img { height: 30px; margin-bottom: 14px; }

.footer-brand p {
  font-size: 12px;
  color: #555;
  line-height: 1.7;
  max-width: 22ch;
}

.footer-col h4 {
  font-family: 'Montserrat', sans-serif;
  font-size: 9px;
  font-weight: 700;
  letter-spacing: .16em;
  text-transform: uppercase;
  color: #444;
  margin-bottom: 14px;
}

.footer-col ul { list-style: none; }
.footer-col ul li { margin-bottom: 9px; }
.footer-col ul li a { font-size: 12px; color: #666; transition: color .15s; }
.footer-col ul li a:hover { color: var(--red); }

.footer-bottom {
  display: flex;
  justify-content: space-between;
  align-items: center;
  padding-top: 20px;
  border-top: 1px solid rgba(255,255,255,.05);
  font-size: 10.5px;
  color: #3a3a3a;
}

/* ── WHY BILLBOARDS PAGE ── */
.vs-wrapper {
  display: grid;
  grid-template-columns: 1fr auto 1fr;
  gap: 32px;
  align-items: start;
}

.vs-col h3 {
  font-family: 'Montserrat', sans-serif;
  font-size: 16px;
  font-weight: 800;
  text-transform: uppercase;
  letter-spacing: .08em;
  margin-bottom: 20px;
  padding-bottom: 12px;
  border-bottom: 2px solid;
}

.vs-col.digital h3 { color: var(--red); border-color: var(--red); }
.vs-col.static h3 { color: #555; border-color: #333; }

.vs-col ul { list-style: none; }
.vs-col ul li {
  padding: 10px 0;
  font-size: 13px;
  color: var(--text);
  border-bottom: 1px solid var(--border);
  line-height: 1.5;
}
.vs-col.digital ul li::before { content: '✓  '; color: var(--red); font-weight: 700; }
.vs-col.static ul li::before { content: '✗  '; color: #444; }

.vs-divider {
  font-family: 'Montserrat', sans-serif;
  font-size: 32px;
  font-weight: 900;
  color: var(--red);
  padding-top: 14px;
}

.stats-list {
  list-style: none;
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 16px;
  margin-top: 12px;
}

.stats-list li {
  background: var(--dark2);
  border-left: 3px solid var(--red);
  padding: 16px 18px;
  font-size: 13px;
  color: var(--text);
  line-height: 1.55;
}

.stats-list li strong { color: #fff; }

.compare-grid {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 16px;
  margin-top: 12px;
}

.compare-card {
  background: var(--dark2);
  border: 1px solid var(--border);
  padding: 24px;
}

.compare-card h4 {
  font-family: 'Montserrat', sans-serif;
  font-size: 10px;
  font-weight: 700;
  letter-spacing: .14em;
  text-transform: uppercase;
  color: var(--red);
  margin-bottom: 8px;
}

.compare-card p {
  font-size: 13px;
  color: var(--text);
  line-height: 1.7;
}

/* ── MARKET COVERAGE ── */
.billboard-cards {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 20px;
  margin-top: 12px;
}

.billboard-card {
  background: var(--dark2);
  border: 1px solid var(--border);
  border-left: 3px solid var(--red);
  padding: 32px;
}

.billboard-card h3 {
  font-family: 'Montserrat', sans-serif;
  font-size: 13px;
  font-weight: 700;
  letter-spacing: .1em;
  text-transform: uppercase;
  color: var(--red);
  margin-bottom: 20px;
}

.billboard-stat {
  display: flex;
  justify-content: space-between;
  align-items: center;
  padding: 8px 0;
  border-bottom: 1px solid rgba(255,255,255,.05);
}

.billboard-stat:last-of-type { border-bottom: none; }

.bstat-label {
  font-family: 'Montserrat', sans-serif;
  font-size: 9px;
  font-weight: 600;
  letter-spacing: .12em;
  text-transform: uppercase;
  color: #555;
}

.bstat-val {
  font-size: 13px;
  font-weight: 600;
  color: #ddd;
}

.impressions-badge {
  background: var(--red);
  color: #fff;
  text-align: center;
  padding: 16px;
  margin-top: 18px;
}

.impressions-badge .num {
  font-family: 'Montserrat', sans-serif;
  font-size: 30px;
  font-weight: 900;
  line-height: 1;
}

.impressions-badge .lbl {
  font-family: 'Montserrat', sans-serif;
  font-size: 8.5px;
  font-weight: 700;
  letter-spacing: .18em;
  text-transform: uppercase;
  opacity: .85;
  margin-bottom: 4px;
}

/* ── SERVICES ── */
.services-list { list-style: none; }

.service-item {
  display: grid;
  grid-template-columns: 340px 1fr;
  gap: 0;
  border: 1px solid var(--border);
  margin-bottom: 16px;
  overflow: hidden;
}

.service-item img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  filter: brightness(.7);
  display: block;
}

.service-body {
  padding: 32px 36px;
  background: var(--dark2);
  display: flex;
  flex-direction: column;
  justify-content: center;
}

.service-body h3 {
  font-family: 'Montserrat', sans-serif;
  font-size: 20px;
  font-weight: 700;
  color: #fff;
  margin-bottom: 12px;
}

.service-body p {
  font-size: 13.5px;
  line-height: 1.8;
  color: var(--text);
}

/* ── ADVERTISE ── */

.package-cta a {
  display: inline-block;
  font-family: 'Montserrat', sans-serif;
  font-size: 9.5px;
  font-weight: 700;
  letter-spacing: .16em;
  text-transform: uppercase;
  color: var(--red);
}

.charity-block {
  background: var(--dark2);
  border: 1px solid var(--border);
  border-left: 3px solid var(--red);
  display: grid;
  grid-template-columns: 1fr 1fr;
  overflow: hidden;
  margin-top: 40px;
}

.charity-img {
  background-size: cover;
  background-position: center;
  filter: brightness(.5);
  min-height: 220px;
}

.charity-body {
  padding: 36px 36px;
  display: flex;
  flex-direction: column;
  justify-content: center;
  gap: 12px;
}

.charity-body h3 {
  font-family: 'Montserrat', sans-serif;
  font-size: 18px;
  font-weight: 700;
  color: #fff;
}

.charity-body p {
  font-size: 13px;
  color: var(--text);
  line-height: 1.7;
}

.guidelines-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 32px;
  margin-top: 12px;
}

.spec-box {
  background: var(--dark2);
  border: 1px solid var(--border);
  padding: 24px;
}

.spec-box h4 {
  font-family: 'Montserrat', sans-serif;
  font-size: 10px;
  font-weight: 700;
  letter-spacing: .14em;
  text-transform: uppercase;
  color: var(--red);
  margin-bottom: 14px;
}

.spec-box ul {
  list-style: none;
}
.spec-box ul li {
  font-size: 12.5px;
  color: var(--text);
  padding: 6px 0;
  border-bottom: 1px solid rgba(255,255,255,.05);
  line-height: 1.5;
}
.spec-box ul li:last-child { border-bottom: none; }
.spec-box ul li strong { color: #ddd; }

.spec-box p {
  font-size: 12.5px;
  color: var(--text);
  line-height: 1.7;
  margin-bottom: 8px;
}

/* ── MARQUEE ── */
.marquee-strip {
  background: var(--red);
  overflow: hidden;
  white-space: nowrap;
  padding: 13px 0;
}

.marquee-track {
  display: inline-block;
  animation: marquee 22s linear infinite;
  font-family: 'Montserrat', sans-serif;
  font-size: 10.5px;
  font-weight: 700;
  letter-spacing: .15em;
  text-transform: uppercase;
  color: #fff;
}

@keyframes marquee {
  0% { transform: translateX(100vw); }
  100% { transform: translateX(-100%); }
}

/* ── ABOUT ── */
.about-text p {
  font-size: 15px;
  line-height: 1.9;
  color: var(--text);
  margin-bottom: 20px;
  max-width: 800px;
}

/* ── CAREERS ── */
.careers-blurb {
  font-size: 15px;
  line-height: 1.9;
  color: var(--text);
  max-width: 700px;
  margin-bottom: 32px;
}

.legal-section { margin-top: 48px; }

.legal-section h3 {
  font-family: 'Montserrat', sans-serif;
  font-size: 12px;
  font-weight: 700;
  letter-spacing: .12em;
  text-transform: uppercase;
  color: #fff;
  margin-bottom: 16px;
}

.legal-list { list-style: none; }
.legal-list li {
  padding: 12px 0;
  border-bottom: 1px solid var(--border);
  font-size: 13px;
  line-height: 1.7;
  color: #888;
}
.legal-list li strong { color: #bbb; display: block; margin-bottom: 2px; font-family: 'Montserrat', sans-serif; font-size: 10px; letter-spacing: .08em; text-transform: uppercase; }
.privacy-note {
  font-size: 11px;
  color: #555;
  margin-top: 12px;
  font-style: italic;
}

/* ── CONTACT ── */
.contact-layout {
  display: grid;
  grid-template-columns: 1.2fr 0.8fr;
  gap: 56px;
}

.contact-form h2 {
  font-family: 'Montserrat', sans-serif;
  font-size: 22px;
  font-weight: 700;
  color: #fff;
  margin-bottom: 28px;
}

.form-group { margin-bottom: 16px; }

.form-group label {
  display: block;
  font-family: 'Montserrat', sans-serif;
  font-size: 9px;
  font-weight: 700;
  letter-spacing: .14em;
  text-transform: uppercase;
  color: #666;
  margin-bottom: 7px;
}

.form-group input,
.form-group select,
.form-group textarea {
  width: 100%;
  background: var(--dark2);
  border: 1px solid rgba(255,255,255,.1);
  color: #ddd;
  font-size: 13px;
  padding: 11px 14px;
  font-family: 'Open Sans', sans-serif;
  outline: none;
  transition: border-color .15s;
  -webkit-appearance: none;
}

.form-group input:focus,
.form-group select:focus,
.form-group textarea:focus { border-color: var(--red); }

.form-group select { color: #888; }
.form-group textarea { min-height: 120px; resize: vertical; }

.form-submit {
  width: 100%;
  background: var(--red);
  color: #fff;
  border: none;
  font-family: 'Montserrat', sans-serif;
  font-size: 10px;
  font-weight: 700;
  letter-spacing: .2em;
  text-transform: uppercase;
  padding: 15px;
  cursor: pointer;
  margin-top: 4px;
  transition: background .15s;
}
.form-submit:hover { background: var(--red-dark); }

.contact-info h2 {
  font-family: 'Montserrat', sans-serif;
  font-size: 22px;
  font-weight: 700;
  color: #fff;
  margin-bottom: 28px;
}

.contact-detail {
  margin-bottom: 20px;
  padding-bottom: 20px;
  border-bottom: 1px solid var(--border);
}

.contact-detail:last-child { border-bottom: none; }

.contact-detail .label {
  font-family: 'Montserrat', sans-serif;
  font-size: 9px;
  font-weight: 700;
  letter-spacing: .14em;
  text-transform: uppercase;
  color: var(--red);
  margin-bottom: 5px;
}

.contact-detail p,
.contact-detail a {
  font-size: 14px;
  color: #ccc;
}

/* ── RESOURCES ── */
.ticker-bar {
  background: var(--red);
  overflow: hidden;
  white-space: nowrap;
  padding: 12px 0;
}

.ticker-text {
  display: inline-block;
  animation: marquee 55s linear infinite;
  font-family: 'Montserrat', sans-serif;
  font-size: 10px;
  font-weight: 700;
  letter-spacing: .12em;
  text-transform: uppercase;
  color: #fff;
}

.filter-bar {
  background: var(--dark2);
  border-bottom: 1px solid var(--border);
  padding: 20px 56px;
  display: flex;
  gap: 8px;
  flex-wrap: wrap;
  align-items: center;
}

.filter-label {
  font-family: 'Montserrat', sans-serif;
  font-size: 9px;
  font-weight: 700;
  letter-spacing: .14em;
  text-transform: uppercase;
  color: #555;
  margin-right: 4px;
}

.filter-btn {
  font-family: 'Montserrat', sans-serif;
  font-size: 9px;
  font-weight: 700;
  letter-spacing: .1em;
  text-transform: uppercase;
  padding: 6px 14px;
  background: transparent;
  color: #666;
  border: 1px solid rgba(255,255,255,.1);
  cursor: pointer;
  transition: all .15s;
}
.filter-btn:hover { color: #fff; border-color: #555; }
.filter-btn.active { background: var(--red); color: #fff; border-color: var(--red); }

.news-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 16px;
  padding: 32px 56px 56px;
}

.news-card {
  background: var(--dark2);
  border: 1px solid var(--border);
  display: flex;
  flex-direction: column;
  transition: border-color .2s;
}
.news-card:hover { border-color: rgba(192,57,43,.4); }

.news-source-banner {
  padding: 14px 16px 0;
  font-family: 'Montserrat', sans-serif;
  font-size: 8.5px;
  font-weight: 700;
  letter-spacing: .18em;
  text-transform: uppercase;
}

.news-body {
  padding: 10px 16px 16px;
  flex: 1;
  display: flex;
  flex-direction: column;
}

.news-body h3 {
  font-family: 'Montserrat', sans-serif;
  font-size: 12.5px;
  font-weight: 700;
  color: #fff;
  line-height: 1.4;
  margin-bottom: 8px;
}

.news-body p {
  font-size: 11.5px;
  color: #777;
  line-height: 1.65;
  flex: 1;
}

.news-footer {
  display: flex;
  justify-content: space-between;
  margin-top: 12px;
  padding-top: 10px;
  border-top: 1px solid rgba(255,255,255,.06);
  font-family: 'Montserrat', sans-serif;
  font-size: 9px;
}

.news-date { color: #444; }
.news-link { color: var(--red); font-weight: 700; letter-spacing: .08em; text-transform: uppercase; }

.resources-intro {
  padding: 56px 56px 32px;
  background: var(--dark);
  border-bottom: 1px solid var(--border);
}

.resources-intro h1 {
  font-family: 'Montserrat', sans-serif;
  font-size: clamp(24px, 3.5vw, 44px);
  font-weight: 900;
  color: #fff;
  text-transform: uppercase;
  margin-bottom: 14px;
}

.resources-intro p {
  font-size: 14px;
  color: var(--muted);
  max-width: 620px;
  line-height: 1.8;
}

/* ── RESPONSIVE ── */
@media (max-width: 768px) {
  .site-nav { padding: 0 20px; }
  .nav-links { display: none; }
  .nav-links.nav-open {
    display: flex;
    flex-direction: column;
    position: absolute;
    top: 100%;
    left: 0;
    right: 0;
    background: rgba(15,15,15,0.98);
    padding: 16px 20px 24px;
    gap: 4px;
    border-top: 1px solid var(--border);
    z-index: 999;
  }
  .nav-links.nav-open a { padding: 12px 0; font-size: 13px; border-bottom: 1px solid var(--border); }
  .nav-links.nav-open a:last-child { border-bottom: none; }
  .nav-hamburger { display: block; background: none; border: 1px solid #444; color: #fff; padding: 6px 12px; font-size: 11px; cursor: pointer; }

  .section, .section-sm { padding: 48px 20px; }
  .split-block { grid-template-columns: 1fr; }
  .split-block.reverse .split-img,
  .split-block.reverse .split-text { order: unset; }
  .split-img { min-height: 240px; }
  .split-text { padding: 36px 20px; }
  .advantages-grid { grid-template-columns: 1fr; }
  .footer-grid { grid-template-columns: 1fr 1fr; }
  .billboard-cards { grid-template-columns: 1fr; }
  .service-item { grid-template-columns: 1fr; }
  .service-item img { height: 200px; }
  .packages-grid { grid-template-columns: 1fr; }
  .charity-block { grid-template-columns: 1fr; }
  .guidelines-grid { grid-template-columns: 1fr; }
  .contact-layout { grid-template-columns: 1fr; }
  .news-grid { grid-template-columns: 1fr; padding: 24px 20px; }
  .filter-bar { padding: 16px 20px; }
  .resources-intro { padding: 36px 20px 24px; }
  .vs-wrapper { grid-template-columns: 1fr; }
  .vs-divider { text-align: center; padding: 0; }
  .stats-list { grid-template-columns: 1fr; }
  .compare-grid { grid-template-columns: 1fr; }
  .page-header { height: 220px; }
  .page-header-content { padding: 0 20px 28px; }
}

/* ══════════════════════════════════════════
   DOOH STATS SECTION — Why Billboards page
══════════════════════════════════════════ */
.dooh-stats-section {
  background: var(--dark);
  padding: 64px 56px;
  border-top: 1px solid var(--border);
}

.dooh-stats-intro {
  margin-bottom: 48px;
  max-width: 600px;
}

.dooh-stats-intro h2 {
  font-family: 'Montserrat', sans-serif;
  font-size: 26px;
  font-weight: 700;
  color: #fff;
  margin-bottom: 10px;
}

.dooh-stats-intro p {
  font-size: 14px;
  color: #777;
  line-height: 1.7;
}

/* Hero numbers */
.stat-hero-row {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 1px;
  background: rgba(255,255,255,.06);
  margin-bottom: 48px;
}

.stat-hero-card {
  background: #1a1a1a;
  padding: 28px 20px;
  text-align: center;
}

.stat-hero-card.highlight {
  background: #1e1010;
  border-top: 2px solid var(--red);
}

.stat-num {
  font-family: 'Montserrat', sans-serif;
  font-size: 42px;
  font-weight: 900;
  color: #fff;
  line-height: 1;
  margin-bottom: 10px;
}

.stat-unit {
  font-size: 22px;
  color: var(--red);
  vertical-align: super;
}

.stat-hero-card.highlight .stat-num { color: var(--red); }
.stat-hero-card.highlight .stat-unit { color: var(--red); }

.stat-label {
  font-family: 'Montserrat', sans-serif;
  font-size: 10px;
  font-weight: 600;
  letter-spacing: .07em;
  text-transform: uppercase;
  color: #aaa;
  line-height: 1.5;
  margin-bottom: 8px;
}

.stat-source {
  font-size: 10px;
  color: #555;
  font-style: italic;
}

/* Divider label */
.stat-divider-label {
  font-family: 'Montserrat', sans-serif;
  font-size: 9px;
  font-weight: 700;
  letter-spacing: .18em;
  text-transform: uppercase;
  color: var(--red);
  margin-bottom: 20px;
  padding-bottom: 10px;
  border-bottom: 1px solid rgba(192,57,43,.25);
}

/* Consumer behavior cards */
.stat-card-row {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1px;
  background: rgba(255,255,255,.05);
  margin-bottom: 48px;
}

.stat-card {
  background: var(--dark2);
  padding: 24px 20px;
  display: flex;
  flex-direction: column;
  gap: 8px;
}

.stat-icon {
  width: 28px;
  height: 28px;
  color: var(--red);
  margin-bottom: 4px;
}

.stat-icon svg {
  width: 100%;
  height: 100%;
}

.stat-card-pct {
  font-family: 'Montserrat', sans-serif;
  font-size: 36px;
  font-weight: 900;
  color: #fff;
  line-height: 1;
}

.stat-card-text {
  font-size: 12px;
  color: #888;
  line-height: 1.6;
}

/* Growth bar chart */
.stat-growth-track {
  background: #161616;
  border: 1px solid var(--border);
  padding: 28px 32px;
  margin-bottom: 40px;
  display: flex;
  flex-direction: column;
  gap: 14px;
}

.growth-item {
  display: grid;
  grid-template-columns: 110px 1fr 80px;
  align-items: center;
  gap: 14px;
}

.growth-year {
  font-family: 'Montserrat', sans-serif;
  font-size: 11px;
  font-weight: 600;
  color: #aaa;
  text-align: right;
}

.projected {
  font-size: 9px;
  color: #555;
  font-weight: 400;
}

.growth-bar-wrap {
  height: 8px;
  background: rgba(255,255,255,.05);
  border-radius: 2px;
  overflow: hidden;
}

.growth-bar {
  height: 100%;
  background: var(--red);
  border-radius: 2px;
  transition: width .4s ease;
}

.projected-bar {
  background: rgba(192,57,43,.4);
  border-right: 2px dashed var(--red);
}

.growth-val {
  font-family: 'Montserrat', sans-serif;
  font-size: 11px;
  font-weight: 700;
  color: #ddd;
}

.growth-caption {
  font-size: 10px;
  color: #555;
  font-style: italic;
  margin-top: 4px;
}

/* Callout row */
.stat-callout-row {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 16px;
  margin-bottom: 32px;
}

.callout-card {
  background: #161616;
  border: 1px solid var(--border);
  border-left: 3px solid #333;
  padding: 22px 20px;
  display: flex;
  gap: 16px;
  align-items: flex-start;
}

.callout-icon {
  flex-shrink: 0;
  width: 32px;
  height: 32px;
  color: #555;
  margin-top: 2px;
}

.callout-icon.red { color: var(--red); }

.callout-icon svg {
  width: 100%;
  height: 100%;
}

.callout-headline {
  font-family: 'Montserrat', sans-serif;
  font-size: 11px;
  font-weight: 700;
  color: #fff;
  line-height: 1.5;
  margin-bottom: 8px;
  letter-spacing: .02em;
}

.callout-sub {
  font-size: 11.5px;
  color: #777;
  line-height: 1.7;
}

.stat-footnote {
  font-size: 10px;
  color: #444;
  font-style: italic;
  border-top: 1px solid #222;
  padding-top: 20px;
  line-height: 1.6;
}

@media(max-width: 900px) {
  .stat-hero-row { grid-template-columns: repeat(2, 1fr); }
  .stat-card-row { grid-template-columns: repeat(2, 1fr); }
  .stat-callout-row { grid-template-columns: 1fr; }
  .dooh-stats-section { padding: 48px 24px; }
}

@media(max-width: 600px) {
  .stat-hero-row { grid-template-columns: 1fr; }
  .stat-card-row { grid-template-columns: 1fr; }
}

/* ══════════════════════════════════════════
   HOME CONTACT SECTION
══════════════════════════════════════════ */
.home-contact {
  background: var(--black);
  border-top: 1px solid var(--border);
  padding: 80px 56px;
}

.home-contact-inner {
  display: grid;
  grid-template-columns: 1fr 1.4fr;
  gap: 72px;
  max-width: 1100px;
  margin: 0 auto;
  align-items: start;
}

.home-contact-info h2 {
  font-family: 'Montserrat', sans-serif;
  font-size: clamp(22px, 3vw, 30px);
  font-weight: 700;
  color: #fff;
  line-height: 1.2;
  margin-bottom: 16px;
}

.home-contact-info > p {
  font-size: 14px;
  color: #777;
  line-height: 1.8;
  margin-bottom: 36px;
}

.contact-detail {
  display: flex;
  align-items: center;
  gap: 14px;
  margin-bottom: 16px;
}

.contact-detail-icon {
  width: 36px;
  height: 36px;
  flex-shrink: 0;
  background: rgba(192,57,43,.1);
  border: 1px solid rgba(192,57,43,.25);
  border-radius: 4px;
  display: flex;
  align-items: center;
  justify-content: center;
}

.contact-detail-icon svg {
  width: 16px;
  height: 16px;
  stroke: var(--red);
}

.contact-detail a,
.contact-detail span {
  font-size: 13px;
  color: #aaa;
  transition: color .15s;
}

.contact-detail a:hover { color: #fff; }

/* Form */
.home-contact-form {
  display: flex;
  flex-direction: column;
  gap: 16px;
}

.form-row-2 {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 16px;
}

.form-group {
  display: flex;
  flex-direction: column;
  gap: 6px;
}

.form-group label {
  font-family: 'Montserrat', sans-serif;
  font-size: 9px;
  font-weight: 700;
  letter-spacing: .14em;
  text-transform: uppercase;
  color: #555;
}

.form-group input,
.form-group select,
.form-group textarea {
  background: #1a1a1a;
  border: 1px solid #2d2d2d;
  color: #ddd;
  font-family: 'Open Sans', sans-serif;
  font-size: 13px;
  padding: 12px 14px;
  outline: none;
  transition: border-color .15s;
  appearance: none;
  border-radius: 0;
}

.form-group input:focus,
.form-group select:focus,
.form-group textarea:focus {
  border-color: var(--red);
}

.form-group input::placeholder,
.form-group textarea::placeholder {
  color: #444;
}

.form-group select {
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='10' height='6' viewBox='0 0 10 6'%3E%3Cpath d='M1 1l4 4 4-4' stroke='%23666' stroke-width='1.5' fill='none' stroke-linecap='round'/%3E%3C/svg%3E");
  background-repeat: no-repeat;
  background-position: right 14px center;
  padding-right: 36px;
}

.form-group textarea {
  resize: vertical;
  min-height: 120px;
}

/* Fix inner pages — page-header needs padding for fixed nav */
.page-header {
  padding-top: 96px;
}

@media(max-width: 900px) {
  .home-contact-inner {
    grid-template-columns: 1fr;
    gap: 48px;
  }
  .home-contact { padding: 60px 24px; }
  .form-row-2 { grid-template-columns: 1fr; }
}

/* ── MAKE AN IMPACT (Market Coverage) ── */
.make-impact-section {
  position: relative;
  min-height: 100vh;
  display: flex;
  align-items: center;
  overflow: hidden;
}

.make-impact-bg {
  position: absolute;
  inset: 0;
  background-size: cover;
  background-position: center;
  filter: brightness(.28);
}

.make-impact-overlay {
  position: absolute;
  inset: 0;
  background: linear-gradient(90deg, rgba(10,10,10,.82) 45%, rgba(10,10,10,.15) 100%);
}

.make-impact-content {
  position: relative;
  z-index: 2;
  padding: 140px 56px 80px;
  max-width: 680px;
}

.make-impact-eyebrow {
  font-family: 'Montserrat', sans-serif;
  font-size: 10px;
  font-weight: 700;
  letter-spacing: .22em;
  text-transform: uppercase;
  color: rgba(255,255,255,.35);
  margin-bottom: 16px;
}

.make-impact-content h2 {
  font-family: 'Montserrat', sans-serif;
  font-size: clamp(26px, 3.5vw, 46px);
  font-weight: 900;
  color: #fff;
  text-transform: uppercase;
  letter-spacing: .02em;
  margin-bottom: 24px;
  line-height: 1.0;
}

.make-impact-content p {
  font-size: 15px;
  color: rgba(255,255,255,.7);
  line-height: 1.85;
  margin-bottom: 36px;
}

@media(max-width: 768px) {
  .make-impact-content { padding: 120px 24px 60px; }
}

/* ── SERVICES HERO (video background) ── */
.services-hero {
  position: relative;
  min-height: 100vh;
  display: flex;
  align-items: center;
  overflow: hidden;
}

.services-hero-video {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  filter: brightness(.35);
}

.services-hero-overlay {
  position: absolute;
  inset: 0;
  background: linear-gradient(90deg, rgba(10,10,10,.80) 45%, rgba(10,10,10,.15) 100%);
}

.services-hero-content {
  position: relative;
  z-index: 2;
  padding: 140px 56px 80px;
  max-width: 700px;
}

.services-hero-content h1 {
  font-family: 'Montserrat', sans-serif;
  font-size: clamp(26px, 3.5vw, 46px);
  font-weight: 900;
  color: #fff;
  text-transform: uppercase;
  letter-spacing: .02em;
  line-height: 1.0;
  margin-bottom: 36px;
}

@media(max-width: 768px) {
  .services-hero-content { padding: 120px 24px 60px; }
}

/* ── ADVERTISE HERO (video background) ── */
.advertise-hero {
  position: relative;
  min-height: 100vh;
  display: flex;
  align-items: center;
  overflow: hidden;
}

.advertise-hero-video {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  filter: brightness(.32);
}

.advertise-hero-overlay {
  position: absolute;
  inset: 0;
  background: linear-gradient(90deg, rgba(10,10,10,.85) 45%, rgba(10,10,10,.15) 100%);
}

.advertise-hero-content {
  position: relative;
  z-index: 2;
  padding: 140px 56px 80px;
  max-width: 740px;
}

.advertise-hero-content h1 {
  font-family: 'Montserrat', sans-serif;
  font-size: clamp(26px, 3.5vw, 46px);
  font-weight: 900;
  color: #fff;
  text-transform: uppercase;
  letter-spacing: .02em;
  line-height: 1.0;
  margin-bottom: 20px;
}

.advertise-hero-sub {
  font-size: 15px;
  color: rgba(255,255,255,.68);
  line-height: 1.75;
  max-width: 540px;
  margin-bottom: 36px;
}

@media(max-width: 768px) {
  .advertise-hero-content { padding: 120px 24px 60px; }
}

/* ── MARQUEE SLOW VARIANT ── */
.marquee-slow {
  animation-duration: 55s !important;
}

/* ── DARK PACKAGE CARDS ── */
.packages-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 24px;
}

.pkg-card {
  background: var(--dark2);
  border: 1px solid var(--border);
  padding: 36px 28px 32px;
  display: flex;
  flex-direction: column;
  position: relative;
  transition: border-color .25s, transform .25s;
}

.pkg-card:hover {
  transform: translateY(-4px);
  border-color: rgba(255,255,255,.18);
}

.pkg-tier-badge {
  font-family: 'Montserrat', sans-serif;
  font-size: 9px;
  font-weight: 800;
  letter-spacing: .22em;
  text-transform: uppercase;
  padding: 4px 12px;
  border-radius: 2px;
  display: inline-block;
  margin-bottom: 20px;
  align-self: flex-start;
}

.pkg-diamond .pkg-tier-badge { background: rgba(185,212,255,.12); color: #a8caff; border: 1px solid rgba(168,202,255,.25); }
.pkg-gold    .pkg-tier-badge { background: rgba(255,200,80,.10);  color: #ffc850; border: 1px solid rgba(255,200,80,.25); }
.pkg-silver  .pkg-tier-badge { background: rgba(180,180,180,.10); color: #c0c0c0; border: 1px solid rgba(200,200,200,.2); }

.pkg-icon {
  font-size: 28px;
  margin-bottom: 14px;
  line-height: 1;
}

.pkg-diamond .pkg-icon { color: #a8caff; }
.pkg-gold    .pkg-icon { color: #ffc850; }
.pkg-silver  .pkg-icon { color: #c0c0c0; }

.pkg-name {
  font-family: 'Montserrat', sans-serif;
  font-size: 17px;
  font-weight: 800;
  color: #fff;
  text-transform: uppercase;
  letter-spacing: .04em;
  margin-bottom: 6px;
}

.pkg-tagline {
  font-size: 11px;
  color: var(--muted);
  letter-spacing: .06em;
  text-transform: uppercase;
  margin-bottom: 24px;
  font-family: 'Montserrat', sans-serif;
  font-weight: 600;
}

.pkg-features {
  list-style: none;
  padding: 0;
  margin: 0 0 28px;
  flex: 1;
}

.pkg-features li {
  font-size: 13px;
  color: var(--text);
  line-height: 1.6;
  padding: 8px 0;
  border-bottom: 1px solid var(--border);
  padding-left: 16px;
  position: relative;
}

.pkg-features li::before {
  content: '—';
  position: absolute;
  left: 0;
  color: var(--red);
  font-size: 10px;
}

.pkg-cta {
  display: block;
  text-align: center;
  padding: 12px 20px;
  font-family: 'Montserrat', sans-serif;
  font-size: 10px;
  font-weight: 800;
  letter-spacing: .14em;
  text-transform: uppercase;
  text-decoration: none;
  border: 1px solid var(--red);
  color: #fff;
  background: transparent;
  transition: background .2s, color .2s;
  margin-top: auto;
}

.pkg-cta:hover { background: var(--red); color: #fff; }

.pkg-diamond { border-top: 2px solid #a8caff; }
.pkg-gold    { border-top: 2px solid #ffc850; }
.pkg-silver  { border-top: 2px solid #c0c0c0; }

@media(max-width: 900px) {
  .packages-grid { grid-template-columns: 1fr; max-width: 480px; margin: 0 auto; }
}

/* ── FAQ ── */
.faq-list {
  max-width: 820px;
}

.faq-item {
  border-bottom: 1px solid var(--border);
}

.faq-q {
  width: 100%;
  background: none;
  border: none;
  padding: 22px 0;
  display: flex;
  justify-content: space-between;
  align-items: center;
  gap: 16px;
  font-family: 'Montserrat', sans-serif;
  font-size: 14px;
  font-weight: 700;
  color: #fff;
  text-align: left;
  cursor: pointer;
  letter-spacing: .02em;
  transition: color .2s;
}

.faq-q:hover { color: var(--red); }

.faq-arrow {
  font-size: 16px;
  color: var(--red);
  flex-shrink: 0;
  transition: transform .25s;
  display: inline-block;
}

.faq-item.open .faq-arrow {
  transform: rotate(180deg);
}

.faq-a {
  display: none;
  padding: 0 0 22px;
}

.faq-item.open .faq-a {
  display: block;
}

.faq-a p {
  font-size: 14px;
  line-height: 1.85;
  color: var(--text);
  max-width: 700px;
}

/* ── ABOUT HERO (video background) ── */
.about-hero {
  position: relative;
  display: flex;
  align-items: flex-start;
  overflow: hidden;
}

.about-hero-video {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  filter: brightness(.28);
}

.about-hero-overlay {
  position: absolute;
  inset: 0;
  background: rgba(10,10,10,.60);
}

.about-hero-content {
  position: relative;
  z-index: 2;
  padding: 160px 56px 100px;
  max-width: 820px;
}

.about-hero-content h1 {
  font-family: 'Montserrat', sans-serif;
  font-size: clamp(26px, 3.5vw, 46px);
  font-weight: 900;
  color: #fff;
  text-transform: uppercase;
  letter-spacing: .02em;
  line-height: 1.0;
  margin-bottom: 32px;
}

.about-hero-body p {
  font-size: 15px;
  color: rgba(255,255,255,.75);
  line-height: 1.9;
  margin-bottom: 20px;
  max-width: 720px;
}

.about-hero-body p:last-child {
  margin-bottom: 0;
}

@media(max-width: 768px) {
  .about-hero-content { padding: 120px 24px 60px; }
}